JINGDONG Logistics to run first UAE property investment
JD.com, widely known as JINGDONG, has announced the launch of its latest warehouse in Dubai. The facility, which officially opened on 8 August, marks the company’s first direct asset commitment in the country. The investment was made via JINGDONG Property and the warehouse is operated by JINGDONG Logistics.
Located in Jebel Ali Free Zone (JAFZA), the warehouse extends over 10,000 square metres and takes JD.com’s total UAE logistics facilities to six. Using advanced digital operations and live inventory management, the site enhances efficiency and visibility. Currently storing around one million products for a global electronics manufacturer, the warehouse maintains an outbound timeliness rate of more than 99.9%.
JINGDONG Logistics integrates its JoyLogistics service into operations, offering clients bespoke inventory and space management solutions. This helps businesses manage seasonal fluctuations and product-specific challenges more effectively.
This new warehouse is the next step of JD.com’s strategy to build its logistics business across the UAE, Saudi Arabia, and Turkey, enhancing inter-market movement and operational synergies. JINGDONG Property is actively scaling its presence in the region, including plans for a 70,000 sqm smart logistics hub in Abu Dhabi in partnership with Abu Dhabi Airports Free Zone (ADAFZ). JoyLogistics offers end-to-end logistics services, integrating international freight (sea, air, express) with last-mile delivery and bonded warehousing, supporting seamless B2B and B2C operations in the Middle East.
Feng Guo, General Manager of Middle East, JD.com, said: “The investment marks a strategic milestone in our long-term investment and growth in the Middle East, enhancing the existing operational footprint to support greater regional scalability and trade. We are investing not just in physical infrastructure, but in the long-term digital transformation of the region’s logistics landscape, empowering cross-border trade and supply chain transformation.”
Charlie Peng, Head of Middle East at JINGDONG Logistics, said: “JD.com brings nearly two decades of global supply chain experience. We are renowned for speedy, trustworthy and tech-driven solutions, with a strong track record in building smart logistics ecosystems across e-commerce, electronics, FMCG, apparel, and automotive sectors. Dubai’s location at the crossroads of Asia, Africa, and Europe, combined with JAFZA’s status as a tax-free zone, makes our warehouses an ideal choice to serve multinational corporations seeking to expand or optimize their presence in the Middle East and beyond.”
