As Ras Al Khaimah enters a new phase of dynamic growth, the American University of Ras Al Khaimah (AURAK) is evolving its academic and research strategy to contribute directly to the emirate’s rising global stature.
Fuelled by ambitious investments in tourism, hospitality, and real estate—including the Middle East’s first integrated gaming resort—Ras Al Khaimah has achieved over 12% growth in tourism earnings and a 15% uplift in MICE visitors.
The emirate’s transformation has made it a hotspot for global investors and premium brands. In 2024 alone, 1.28 million visitors were recorded, with projections reaching 3.5 million by 2030.
AURAK’s trajectory reflects this growth. The university was awarded a QS 5 Stars Plus rating in 2023, placing it among a top-tier group of international academic institutions.
“Ras Al Khaimah stands at the threshold of a bold new future, powered by a growth strategy that harmonizes the preservation of natural beauty and culture with modern attractions, services, and amenities,” stated Dr. David Schmidt, President of AURAK. “At AURAK, we are committed to supporting this transformation by enhancing and expanding our academic portfolio—bridging the gap between academia and the dynamic industries propelling RAK’s unprecedented advancement.”
The university is expanding its curriculum in AI, Robotics, Biotechnology, Computer Science, and Engineering disciplines, as well as Hospitality and Tourism Management.
AI is set to become a core component of many courses, with students from diverse engineering and architecture fields now able to add a Minor in AI to their degree pathways.
Innovation and entrepreneurship are being championed through AURAK’s Advanced Technology and Artificial Intelligence Center, AURAK Center for Entrepreneurship, and the RAK Research and Innovation Center, which focuses on clean energy technologies.
With an eye on employability, AURAK is bolstering industry ties. Its 2025 Career Week saw participation from 32 companies, connecting students to emerging job opportunities across the public and private sectors.
Flagship projects such as the $5.1 billion Wynn resort and a stream of high-end hospitality initiatives have placed the emirate firmly on the international map.
Ras Al Khaimah also benefits from a strong manufacturing sector, responsible for 27% of its GDP. Adventure tourism offerings—like the Jais Flight zipline and Via Ferrata climbing—contribute to its diverse appeal.
In 2024, Fitch and S&P Global upgraded Ras Al Khaimah’s credit ratings, highlighting robust fiscal performance, investor confidence, and a thriving development pipeline.
